Just like a business, municipalities have a brand they need to popularize and the best way to do just that is online. Websites for municipalities, however, must be highly accessible and appeal to an audience that's more diverse than any business' target market. A thoughtfully designed and executed online presence is exactly what cities, towns, counties, villages and hamlets need not only to attract new residents and industry but also to act as a valuable resource for those who already call the area home. Knowing how to effectively present your community's 'brand' to a wide audience requires an understanding of the area and the people who live and work there. When you work with website designers who know what matters most to the people in a specific region, the challenges they face and the opportunities they wish to seize, the website development process is streamlined and the end result is...
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