Salt Blog

For a businesses of any shape or size, a Saltmedia website is an asset that can add considerable value both today and in the future. You should think of it just like any other investment, because the quality and capability of the custom sites our web development company creates means your site is geared to recoup your investment through improved brand awareness, more leads and sales. So, just like any other investment, you want to ensure your website is protected against anyone who would try to hack, attack or threaten your site in any way. You wouldn't think twice about insuring your home, so why leave your site without protection? We know that website security is vital, especially for those businesses that gather personal information via their websites, and this is why Saltmedia works behind the scenes to keep your website and your business safe. You may not hear from...

Everywhere you look, people of all ages are searching the Internet from their smart phones. Add to that ever-growing trend the number of people who search the web from tablets at home, and it's high time you upgraded to a mobile friendly website. There was a time when businesses could get away with not having a mobile friendly website, but when the majority of people are now looking for the goods and services they want to buy via mobile devices, you can't afford not to provide a website that's user friendly for all devices. You have mere seconds to impress your website visitors and sites that aren't mobile friendly no longer impress. What's more is that it's not just consumers who are demanding websites that can be easily searched from any device, but Google also prioritizes sites that are mobile compatible - and rewards them with better rankings! There's no...

It wasn't that long ago that a mobile-friendly website was almost unheard of because the vast majority of people were still searching the web from their desktop computers. Today, when people of all ages are surfing the Internet for the goods and services they're ready to buy from their mobile devices, a mobile-friendly website is a must for those who want to compete online. Just like people's search habits have changed so, too, has the technology. If you own a business and you want to ramp up your visibility online, reaching people no matter the device they're searching from, the ultimate solution is responsive web design. With one platform to manage all your marketing content on multiple devices, this is the web design that's capable of taking your business to new heights, both today and in the future. If you own a business, one of the key goals for your...

Ah, yes, the age old question of whether you need to hire a web designer or if using a website builder is just as good. Like anything, there's pros and cons for both, but working with a reputable web design company where website designers can bring your ideas from concept to reality is the best way to derive real value for your business. Let's take a closer look: Web Designer Versus Website Builder While it's pretty obvious that website designers are people who design websites, you may be less sure about what a website builder does. Whereas working with a web design company you rely on the design and coding knowledge and skill of a web designer, you're essentially using a tool and selecting from a series of template designs when using a website builder. Website Builder Pros & Cons The biggest draw for a website builder is the cost,...

You know your business needs a website, but you have no idea what your website should include. Sound familiar? If you're feeling a little lost as to what the best website design is for achieving your company's online goals, you're not alone. While the Internet offers an incredible opportunity for attracting new leads and sales, determining what your website needs to first be found online, and then what you've got to do to compel site visitors to become your customers, can seem like an impossible hurdle. At Saltmedia, years of experience and loads of super slick, small business websites later and we've got a good grasp of what the best website designs look like for businesses in any industry. For starters, 100% custom is the only way to go; your business is unique and your website should be, too. From there, first impressions are vital. Studies show that consumers are...