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We are Saltmedia and we are a web design firm based in Grande Prairie, Alberta. We're blogging now to speak to the business community in matters relevant to our work such as SEO and how we help our clients be found online.

You Get What You Pay for, Especially with Website Technology

You Get What You Pay for, Especially with Website Technology
Over the last few weeks, we've been answering the question 'what does a website cost,' and specifically talking about what it is that you receive at various price points. If you remember, I used the car analogy; even though you can find very cheap or even free (DIY) web design services, what you receive in the end is the equivalent of an old junker car. Today, I'm going to talk a bit about website technology and how, like everything else in the website world, you get what you pay for when it comes to the technical aspects of your website. While people are often more concerned about how their new website will look, what's under the hood will make all the difference as far as user experience and overall website performance go. Sure, looks are important, but if you've got a great looking website that is slow to load, clunks along...
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Are Top Level Domain Names Worth the Investment?

Are Top Level Domain Names Worth the Investment?
To continue with our 'what does a website cost?' blog series, today we're talking top-level domain names, and why they may or may not be worth the investment. If you're wondering what a top-level domain (TLD) is, it's basically the part of the domain name that comes after the dot. So, for instance, while .com or .ca are pretty common here in Canada, there's also, .net, .org, .biz, .info, and many more. In fact, TLD's have attracted a lot of attention over the years, mostly because some companies have literally spent millions of dollars on their domain names and obscure TLD's in particular. Yup, that's right, unique TLD's have taken the internet world by storm and you, too, could own a .salon or .pizza domain name - if you're willing to pay for it! It goes without saying that your domain name is an important part of your website design. After...
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How Much Does a Website Cost? That Depends On What You're Looking For!

How Much Does a Website Cost? That Depends On What You're Looking For!
The start of the new year has many people setting goals for their businesses and thinking about the strategies they'll use to achieve those goals in the year ahead. A new website or a first website might be at the top of your to-do list for 2017, and you've probably got some questions. It's no surprise that the question we hear time and time again is 'how much does a website cost?' To give you an idea of what websites costs, however, we've got to break it down by what it is that you're looking for in terms of a website design, and how web design services available at varying price points can fulfill your needs for an online presence. Today's post is the first in a 3-part series - so stay tuned! Identifying Your Website Needs The first step in answering the question of how much you should expect to...
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SSL & Why the Best Website Designs Have It

SSL & Why the Best Website Designs Have It
This month, we've been talking about professional websites, looking specifically at how your service experience differs when you choose to work with trained and experienced developers, and the quantity and quality of content that a professional site possesses. To put it simply, to achieve a professional online presence, you need the help of a professional web development company! Today, I'm going to be talking about Secure Sockets Layer, or SSL, another important component of any professional website. What is SSL? You know when you go to do online banking, and there's a little green lock icon at the beginning of the address bar? Or, have you ever noticed that these same sites use 'https' instead of just the standard 'http'? That's SSL, or at least an indication that the site you're viewing has SSL. Basically, SSL is a guarantee for those who are about to provide their personal information - like...
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A Professional Website with Killer Content

A Professional Website with Killer Content
Last time, I talked about the professional web design process and the level of service you can expect to receive when you work with an expert team, like our own, here at Saltmedia. Today's post focuses on content, and more specifically, what it is that you need to consider as far as content goes to achieve a website that looks and sounds professional. Where Content is King Professional websites have well written content that informs and entices readers. For businesses, the goal is to attract the attention of site visitors and to convince them that yours is a product or service that they need to buy. In order to convert visitors into customers, you need to convey authority and build trust, and content that isn't compelling or that's full of grammatical errors will fail to bring the business you need. If writing isn't your forte, you need to hire professionals, and...
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