How Saltmedia's Website Development Skill Set Can Be of Benefit to Your Business

February 11, 2015

Last time, I talked a bit about what it is that programmers do when they're holed up in their offices for hours on end, punching away at keyboards. For anyone who doesn't work in this industry, what web development involves - and more importantly, what's possible - can seem a little foreign.

Today, I want to share with you some of the things that make up the ol' Saltmedia IT toolbox, or rather, the types of skills that our web development team has mastered and how they can be put to work creating a highly customized, robust website for any business.

Saltmedia's Skills & What They Mean for You
● HTML/HTML5
● PHP
● JQuery
● JavaScript
● CSS/CSS2/CSS3
● CPanel
● MYSQL

I could give you a run-down of how a website development team might use any of the above for specific purposes and in different applications, but I'm sure you'd rather I saved the tech talk for water cooler-style discussions with fellow programmers.

Really, as a business owner, what you need to know is that a web development team that understands and uses all of these programming languages and applications is capable of building sites that are true assets, designed to function and perform in ways that make business operations easier. Need to be able to store, manage and process data via your website? That's MYSQL. Want a website that not only looks great but is totally interactive and easy to navigate? Well that's a combination of HTML, JavaScript and the CSS family. What about a site that can be easily found by search engines? That requires perfect, clean coding for every type of programming language I've mentioned here.

All the Other Things that Make a Website Wonderful
But website development isn't just about the programming languages that can be used to create the custom web related software that makes a site truly useful to its owner. There are a wide variety of web applications that can really take a website to the next level in terms of design and performance. Add Photoshop to the mix for high quality graphics and photos, or utilize responsive web design for a site that can be navigated from any and every device. E-commerce capabilities allow businesses to securely sell their goods and services online, while website security, monitoring and backup are the only way to ensure a site's data is never at risk.

The Saltmedia Web Development Difference
In my previous post, I spoke about custom web development versus the use of free or purchased web templates, whereby you literally drop your content and (some) images into pre-set spaces with virtually no technical skill required. Sure, it's cheap. But it also ain't pretty, for a number of reasons I mentioned previously.

One of the things that makes the Saltmedia website development experience a little different is that we use powerful software frameworks, or Content Management Systems (CMS) like WordPress and Joomla, that allow us to leverage pre-built modules and extensions while utilizing the many skills I mentioned to customize sites so that they perfectly satisfy our clients' requirements. This way, we can offer affordable web solutions that are powerful, flexible and visually attractive.

If you're currently shopping for a web development team, be on the lookout for one with a skill set that's diverse enough to give you what you want and need in a business website. To learn more about what we do at Saltmedia and how we can help you and your business, please give us a call: (780) 539-SALT.

About Angie Saltman

I'm President and Visionary Lead at Saltmedia.  Hi! I’m a big ideas person with an extensive technical and creative background. Together with my fantastic team, we bring great ideas to life. Let’s put our heads together and create some success!

We love building great websites and creating effective marketing strategies. Let’s spice up your online presence today!
Proudly Métis owned

Office Address

#101, 10418 99 Ave
Grande Prairie, AB
T8V 0S3

Mailing Address

PO Box 23072 GP
AB, T8V 6X2

Saltmedia Inc operates on the traditional territory of Treaty 8 in what is now known as Grande Prairie. We value the First Nations, Métis, and Inuit who lived and cared for this land long before Canada was founded, and we recognize that it is a privilege to operate our business here.


Our Prince George site operates on the traditional territory of the Lheidli T’enneh.


We are grateful to the Elders and Knowledge Keepers who are with us today, and those who’ve gone before us.

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