When you are establishing a website with a designer, the most important things for you to consider are:
The Planning - Goals (Sales/Boosting your Brand)
- Target Audience
Keywords - Its important to make a list of several keywords that potential customers would use in an Internet search to find your services. Pick terms that make your business standout. If you are writing your own content, make sure you distribute keywords throughout your content to optimize their searches to find your Website.