For many small business owners, one of the biggest challenges they have is competing with larger companies that offer similar products and services. In the past, small businesses owners couldn't afford the technologies large companies used to systemize their business operations, ultimately improving their productivity and increasing their profits. They also didn't have the in-house tech experts that were needed to manage the IT infrastructure.
Now, with the availability of highly reliable and affordable cloud solutions, the playing field is equal, at least as far as business systemization goes. Cloud solutions bring greater balance to markets because they allow every business the chance to save time and money while managing their operations. If systemizing your business and improving productivity is on your list of to-do's for 2015, there are many reasons for you to seriously consider cloud solutions.
Cloud Solutions Offer Accessibility & Convenience
Perhaps the greatest benefit cloud solutions can offer business owners who want to streamline their operations is that they don't require huge pieces of hardware or a great deal of tech expertise. Plus, the information and files that you need to run your business can be accessed anywhere with an internet connection. Gone are the days when you needed entire rooms to house your IT hardware or you were only able to access certain files or information if you were within range of your company's network. Everyone involved can securely contribute to or revise a project that's in the cloud, whether their offices are in different cities or even countries, they're working from home, a coffee shop or in the office.
As more and more businesses are turning to cloud solutions to revolutionize the way their organizations function, new private and smaller-scale clouds have become available for businesses with smaller budgets. At Saltmedia, for instance, we help clients set-up and learn to use Microsoft Office 365, a subscription-based service that allows businesses to access and use many Microsoft applications and services in the cloud or over the internet. Access your email, documents, programs, calendars and more - securely - from anywhere, on nearly all devices.
Business Promotion with Email Marketing
In addition to keeping up with large competitors when it comes to streamlining business operations, cloud solutions also present the opportunity to effectively market a company for less cost than many traditional advertising methods. At Saltmedia, we can help clients promote their companies using Constant Contact, a cloud-based email marketing system. Email marketing is a proven form of advertising, namely because businesses are informing such a highly targeted
group of people about their promotions, sales, news and more. Compared to many other forms of advertising, email marketing via the cloud takes less time and requires less cost.
Give Your Business a Competitive Edge
Regardless of what it is that your business does, your operations can and will benefit from cloud computing. Get in touch with us to learn how we can customize your cloud services to best suit your business' needs, giving you the best possible opportunity to take your business to new heights in 2015. Call us: (780) 539-7258.