Key component of a successful website is "SEO"
SEO- Search Engine optimization, this simply means the process of enhancing the visibility of your website on search engines. ( Google, Yahoo, MSN, Bing etc.)
The more frequent a website appears, or the higher ranked it is on the Search Result page, the more viewers you will receive from online consumers. SEO can work in different search methods, such as words, images, videos, etc.
The duty of SEO is to ensure a websites trustworthiness and to get at the very top of the Search Result Page, by using specific words to deliver more views by potential consumers. Considering the majority of online consumers that perform searches click on the first link they see, acquiring a high ranked website is vital in the success of your website.