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We are Saltmedia and we are a web design firm based in Grande Prairie, Alberta. We're blogging now to speak to the business community in matters relevant to our work such as SEO and how we help our clients be found online.

Peace Country Website Giveaway : Just One Way this Web Design Company is Giving Back to Our Community

Peace Country Website Giveaway : Just One Way this Web Design Company is Giving Back to Our Community
You don't need to believe in karma to know that the simple act of paying it forward or lending a hand to someone or something that could use your help is totally gratifying. If you haven't done it in a while, volunteer or make a donation to a not-for-profit organization - it's amazing how good it feels to give! While the holidays tend to bring about the spirit of giving with a little more force than other times of the year, Saltmedia is a great proponent of paying it forward and giving back to the community, wherever possible, and all year long. Whether we're volunteering our time at fundraisers, events and meetings for the several organizations we support, or donating services from our web design company to help an organization that does so much good for the people in our community, we truly believe that everyone benefits when you choose...
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Don't Send Mixed Messages, Branding Consistency is Key

Don't Send Mixed Messages, Branding Consistency is Key
Over the last few weeks, we have been talking at length about branding - and for good reason. It's one thing to have a great product or service, but ensuring your business continues to grow, year after year, takes a lot of hard work, dedication, and last but not least, rock-solid branding. Think of your brand as your corporate image; it's what your company does, what you produce or provide, and it reflects your business' overall values and goals. When just a glimpse of your logo can bring to mind not only what your business sells but also what you represent or strive to achieve, you've built the type of brand that's capable of keeping your company at the forefront of the industry, well into the future. Just think of all the business logos that you've known and seen for as long as you can remember. You only need a...
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Think Branding is a Minor Detail for Your Business? Put Down that Coke and Read On!

Think Branding is a Minor Detail for Your Business? Put Down that Coke and Read On!
When you open a business, any business, creating a branding strategy should be among the very first items on your to-do list. Contacting website designers, a graphic design company, or better yet one company that can do it all, is a good place to start. But to really give branding the attention it deserves, you've got to understand the power that a brand can have over a business - good branding sets the stage for long-term business success and bad branding sinks ships faster than  Burger King when that creepy plastic-faced king started appearing in their advertisements.      Now, lots of people will try to claim that they are in no way affected by branding. Ah, right, as you stand there holding your Starbucks coffee in one hand and iPhone in the other, wearing your Nike sneakers! Despite our best efforts to resist, everything from our preferences in clothing, cars...
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Building Your Business Brand: Start with a Great Logo Designed by Reputable Graphic Designers

Building Your Business Brand: Start with a Great Logo Designed by Reputable Graphic Designers
Bad logos stick out like sore thumbs. I know you've seen them. All too often, logos are designed without any thought given to how they portray a business' image, or the concept behind the logo is so complicated that only the graphic design company or business owner knows what the heck they were thinking when they created them. Then, there are logos that are so poorly designed or such poor quality that they're quickly forgotten, the business card tossed out or the ad skipped over. Worst yet, there are logos that make people stop and stare (or point and laugh) for all the wrong reasons. This is often the case when graphic designers get a little too 'creative' or nobody stops to consider how the general public might perceive or interpret the logo. For a good laugh, just do a quick search in Google for examples of bad logos. Grab...
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Saltmedia Puts Businesses at the Top of Google's Search Results with Industry-Leading Search Engine Optimization

Saltmedia Puts Businesses at the Top of Google's Search Results with Industry-Leading Search Engine Optimization
Any way you cut it, businesses with websites that appear at the top of the Google search results get more traffic and leads than those that rank further down the page. Really, few people venture beyond the top three results when they're searching online, and this is bad news for businesses with websites that are buried in the abyss - why own a website if nobody will be able to find it? For several years now, Saltmedia has been providing businesses in northern Alberta and BC with highly professional web and graphic design services. But as web designers who always have their finger on the industry's pulse, we know that owning the coolest looking and functioning website means nothing if it doesn't rank at the top of the search results, and because page two just won't cut it for our clients, we added the most innovative search engine optimization (SEO)...
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Quality Web Design is Much More than Pretty Pictures & Compelling Copy: Branding & Marketing are a Must for Success Online

Quality Web Design is Much More than Pretty Pictures & Compelling Copy: Branding & Marketing are a Must for Success Online
When it comes to web development, one of the things people often forget is that building an effective web presence for a business or organization requires a lot more than content and images arranged in an eye-pleasing way on the page. In our technological world, where the majority of people search for the goods and services they want to buy via the internet, businesses especially need websites that can inform, engage and persuade visitors to take action. To build the type of web presence that will really go to work for you, however, requires a multi-faceted approach designed and executed by experts in their respective fields. Last time, I discussed some of the ways that the look and function of a DIY website differs from one built by professionals. This week, I'm following that discussion with an equally important facet of any web development project, branding and marketing. Web Development...
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More Search Engine Optimization Myths: Are these Misconceptions Preventing You from Achieving Success Online?

More Search Engine Optimization Myths: Are these Misconceptions Preventing You from Achieving Success Online?
In my last post, I talked about a couple of the most common search engine optimization misconceptions we hear while working in this industry. All too often, people get hung up on outdated information, think they can run a successful search engine optimization campaign themselves in their spare time, or believe they don't need it all. The truth is, the days of DIY SEO are long gone, and unless you eat, sleep and breathe search engine optimization, your site will never reach its true potential as far as rankings, traffic volume and conversions are concerned. Last time, I discussed two things that we at Saltmedia hear all the time; the myth that you can give your website a quick-fix of SEO and enjoy top rankings and high volumes of traffic for years to come, and that it's possible to build a strong web presence without a mobile-friendly website design. In...
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There's a Right and a Wrong Way for Businesses to Use Facebook. Learn the Keys to Success, Here

There's a Right and a Wrong Way for Businesses to Use Facebook. Learn the Keys to Success, Here
Recently, I've been sharing tips and other useful insights for Facebook, and specifically how business owners in Grande Prairie and beyond can use the social media platform to attract new leads and even sales. As a web design company that also offers search engine optimization and other internet marketing services, we often see business owners who are keen to take advantage of this free marketing platform, but who don't necessarily know how to use it in a way that will generate the types of results they're after. There are a few basic principles that should guide your interactions in Facebook. With these in mind,  you'll make the best use of this free marketing platform. Facebook is a Place for Socializing, Not Hard-selling In our dealings as a web design company and through our own personal use of Facebook, this is the mistake we see businesses making most often. Facebook is...
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Facebook is a Valuable Marketing Tool Small Business Owners Can't Risk Ignoring

Facebook is a Valuable Marketing Tool Small Business Owners Can't Risk Ignoring
As a web design company in Grande Prairie, a large percentage of our clientele is made up of small businesses. In an effort to provide our clients with the ultimate in web design, development and internet marketing services, we've learned a lot about their pain points, or rather those things they find puzzling, stressful, have never thought about before, or all of the above. This being the case, I thought I'd share some tips on a very powerful and yet often undervalued tool that's available to small business owners: Facebook. Now before you say "but my clients don't use Facebook,'' hear me out. Every day, more than 800 million people around the world use Facebook in some capacity, whether it's to socialize or learn more about the businesses they will frequent. This means that whether you cater to 20-somethings, other businesses or even seniors, your business needs a Facebook presence....
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We're young at heart

We're young at heart
Saltmedia through the eyes of a nine year old… Wish I really did have rocket powered birds delivering my email.
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Fresh and Fashionable Web Design

Fresh and Fashionable Web Design
When you go to a business meeting do you roll out of bed and head right out in your pyjamas or jogging pants? Or do you take a shower, do your hair, and dress to impress? This seems like a silly question right? Maybe not. There is a big difference between having a website and having a great website. Great web design is not achieved by simply posting a collection of pretty pictures on your website. There are many nerdy folks out there who can slap together this and that and get a website online. But the work of a creative graphic designer working with an experienced web developer will result in a stunning visual design that gives your clients a smooth and seamless website visit. They will enjoy browsing your site, and that good audience experience will be much more satisfying. A website visit may often be the first...
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We are Saltmedia



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Web Browser Zoom



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Are first impressions important online?

Are first impressions important online?
Many people search for information online before making a purchase.  A website could be the first chance a company gets to make a great first impression to a likely buyer. So, if a website looks like it was made by your 14 year old cousin, who lives in your basement the chance of making a good first impression will probably be lost.   Your website can yell “Hey we had our basement nerd design our website for free, I hope it works and good luck finding stuff”!  or it can say “We are an established business and we have taken the time to create this well designed, mobile friendly website for you, our valued clients.”  Every businesses should have a professionally designed website to help their customers, potential employees, or stakeholders quickly find out more about the business and services offered.
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How important is your Brand?

How important is your Brand?
"A brand is the most valuable fixed asset of a corporation" according to Wikipedia , and I agree!  Who do you know who isn’t happy with their visual trademark or logo.  Perhaps their graphics, colours, shapes, and online identity do not represent their goods or services as well as they would like them to.  Saltmedia will help build brand awareness with a logo or logo facelift, matching print media designs, signage designs, vehicle decals, online media and most importantly website design.  We help ensure online and offline media exclusively identifies the brand owner. 
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Happy 2013!

Happy 2013!
Wishing you all a safe and happy New Years!
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What is hosting?

What is hosting?
Hosting is where your website and email live. Hosting is like apartment buildings where a website and email would share a suite.  A websites home provides security and accessibility to anyone with an Internet connection.  Web Hosting can vary, just like apartment buildings do. For a website or email to work, it must have somewhere to live - Hosting.  Renting space from a hosting server provides your website with all the services it entails.  For example - It could be a small bare empty apartment or you could rent a bigger fully furnished apartment with a great view.  Regarding websites, a better view metaphorically speaking would give you a faster and more reliable service.  A good web hosting plan is foundation for growth. That's why Saltmedia provides reliable, flexible, cost-effective web hosting. We've partnered with a highly reliable and secure data center, to help keep your website safe from downtime and cybercrime.
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Proud to be a sponsor

Proud to be a sponsor
  Saltmedia is very proud to be a sponsor for Canadian Mental Health Association Masquerade Ball Event.  If you are local, and want to have a fantastic night out please come and show your support!  Check out Masquerade Ball GP for more info.
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What you must know when planning a website

What you must know when planning a website
When you are establishing a website with a designer, the most important things for you to consider are: The Planning - Goals (Sales/Boosting your Brand)                     - Target Audience Keywords - Its important to make a list of several keywords  that potential customers would use in an Internet search to find your services. Pick terms that make your business standout.  If you are writing your own content, make sure you distribute keywords throughout your content to optimize their searches to find your Website.
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Happy Halloween!

Happy Halloween!
Happy Hallow ee n!  From the Headless Horseman and his trusty Steed Nightmare.. and of course us at Saltmedia. This sculpture was made for the Scarecrow festival held Saturday Oct 26th at 5 mile hall.  We sure hope the Sunrise Rotary Club gets a good price at the auction!  We all know the Rotary Clubs in Grande Prairie support all kinds of great charities.
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Grande Prairie, AB

#101 10418 99 Ave,
Grande Prairie, AB
T8V 0S3
Canadian Council for Aboriginal Business Member logo

Prince George, B.C.

F1-5931 Cook Court,
Prince George, B.C.
V2K 3A3