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Salt Blog

We are Saltmedia and we are a web design firm based in Grande Prairie, Alberta. We're blogging now to speak to the business community in matters relevant to our work such as SEO and how we help our clients be found online.

Building Lasting Relationships to Help Businesses Achieve Success Online

Building Lasting Relationships to Help Businesses Achieve Success Online
This time of year, I can't help but reflect on all the new people we met over the last 12 months, the exciting projects we were and are lucky enough to be a part of, and to wonder what's in store for 2016. We created Saltmedia to help businesses and other organizations achieve success online, through cutting-edge website development, graphic design and internet marketing, and one of the biggest perks of our job has been getting to know fellow business owners and to learn about what it is that they do. Taking the time to build lasting relationships with people who have come to us in need of a new website, graphics or many of the other elements of a successful online presence has been an enriching and highly enjoyable bonus to our job as web designers (because you're AWESOME!), but more importantly, it's also helped to cement our clients'...
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How Quality Graphics Can Take Your Promo from Flop to Flipping Fantastic

How Quality Graphics Can Take Your Promo from Flop to Flipping Fantastic
During the holidays, when everyone is checking off their Christmas lists, it's a great time to step up your marketing efforts and to reel in as much business as possible before the year's end. Whether a successful holiday season is crucial to your business' bottom line, or your company could use a little boost during the weeks and months after Christmas, when things tend to quiet down, promotional graphics are awesome ways to attract the attention of new customers, to remind existing customers of your brand and to convert more leads into sales. What better way to drive home your message than with quality graphics created by a graphic design company that also knows a thing or two about branding and how to build powerful web presences? Taking Your Promos to New Heights with Graphic Design Like the old saying goes, a picture is worth a thousand words, but when...
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We're Adding Award-Winning Marketing Firm to Our Resume!

We're Adding Award-Winning Marketing Firm to Our Resume!
We're thrilled to announce that Saltmedia received the Eagle Feather award at the Grande Prairie Chamber of Commerce Awards of Distinction event, which took place October 21st during Small Business Week. Having our website design company recognized by other business owners and people in our community was such an honour, the fact that we were also finalists for the Marketing and Service Super Star awards was icing on an already pretty awesome cake! Small Business Week & the Grande Prairie Chamber of Commerce To celebrate Small Business Week, the Chamber of Commerce asked members and non-members to nominate businesses that have been 'outstanding contributors' in our community. Over the last year and since the beginning, we've worked tirelessly to make Saltmedia a website design company and marketing firm that adds true value to clients' businesses. In our line of work, adding value to clients' businesses means giving them the online...
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Content Marketing: For Any & Every Business that Wants to Succeed Online

Content Marketing: For Any & Every Business that Wants to Succeed Online
While the phrase 'content is king' has been used to death online, it's still a very accurate way to describe the importance of content marketing for any and every business, today. To put it simply, if you hope to be a major player in your industry, online, you've got to be producing and sharing quality content on a regular basis. Now, 'content' is much more than articles and can include everything from blog posts and videos to webinars and infographics. Share your expertise and add value to your website, generating more interest in your business and driving new customers to your door! These are just a few of the many ways content marketing will benefit your business: Improves Website Traffic Posting quality, keyword optimized content not only drives interested readers or viewers to your site, but also creates the opportunity for those site visitors to share your content with others...
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Put Email Marketing to Work for Your Business

Put Email Marketing to Work for Your Business
Deciding where it is that you should devote time and money to market your business online? Every small business should consider email marketing. It doesn't matter if your business services the oil and gas industry, you're an artist or you make and sell custom key chains, email marketing is one of the most efficient, affordable and effective channels through which you can grow your business.   Why? While it's important to use online marketing tactics like SEO and social media to attract and convert new customers to your brand, the easiest way to generate more sales is by leveraging your pool of existing customers. You convinced them that yours was a product or service they wanted or needed once before, which is more than half the battle. Email marketing is the way to keep them coming back for more! Here are a few of the highlights: Easy Targets: Email marketing is...
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DIY Internet Marketing Tips

DIY Internet Marketing Tips
As promised, today's post will share some simple yet effective internet marketing tips that any business owner can start to implement, right now. Rome wasn't built in a day, so you shouldn't expect your business' online presence to be, either. It's going to take time and dedication to create and maintain the type of online presence that attracts people's attention and convinces them to become your customers, so taking the first steps and implementing some of the tactics you see here can be a great way to get started. Internet Marketing Basics Create Social Media Accounts for Your Business & Start Interacting: If you haven't already, create Facebook, LinkedIn, Twitter, Instagram and Pinterest pages for your company. Put some time and thought into how the pages look and the information you share with followers, because this may very well be the first introduction that many people have with your brand....
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No Matter the Weather or the Economy, Internet Marketing is Vital to Business Success

No Matter the Weather or the Economy, Internet Marketing is Vital to Business Success
In my last post, I described some of the many ways that businesses can benefit from stepping up their internet marketing efforts during a slowdown. When sales are down and new leads are nearly non-existent, your instincts may be telling you to sit tight and wait...or pray...or cross your fingers, and to pull back on any spending that isn't required to keep the lights and heat on. In reality, a slowdown isn't the time to sit by and fret - it's the time to take action! For any business, whether big or small, located in Grande Prairie or anywhere else, directing your attention to internet marketing and enhancing your online presence is the best way to turn around an otherwise dismal situation. Why it's Always a Good Time to Invest in Professional Internet Marketing Services Together, with a professional web design, a carefully researched and properly executed internet marketing strategy...
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Grande Prairie, AB

#101 10418 99 Ave,
Grande Prairie, AB
T8V 0S3
Canadian Council for Aboriginal Business Member logo

Prince George, B.C.

F1-5931 Cook Court,
Prince George, B.C.
V2K 3A3