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We are Saltmedia and we are a web design firm based in Grande Prairie, Alberta. We're blogging now to speak to the business community in matters relevant to our work such as SEO and how we help our clients be found online.
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A Professional Website with Killer Content

A Professional Website with Killer Content
Last time, I talked about the professional web design process and the level of service you can expect to receive when you work with an expert team, like our own, here at Saltmedia. Today's post focuses on content, and more specifically, what it is that you need to consider as far as content goes to achieve a website that looks and sounds professional. Where Content is King Professional websites have well written content that informs and entices readers. For businesses, the goal is to attract the attention of site visitors and to convince them that yours is a product or service that they need to buy. In order to convert visitors into customers, you need to convey authority and build trust, and content that isn't compelling or that's full of grammatical errors will fail to bring the business you need. If writing isn't your forte, you need to hire professionals,...
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What do I Need to Get a Professional Web Design?

What do I Need to Get a Professional Web Design?
If you're in the market for a website, you've probably noticed that there are a lot of options, and that it can be somewhat difficult to decipher what you will receive for your investment from each of the available website design avenues. Of course, it goes without saying that your website design dollars are best spent with an experienced company that's equipped to create the most professional looking and functioning website for your business or organization. Today's post is the first in a three-part series on professional websites, and it's meant to give you an idea of what occurs during the development process when you choose to have a professional site built by a team like Saltmedia. 1. A Website Strategy Meeting The first step in building a stellar website is to meet with a consultant from our team. We'll sit down with you to gather the information we need...
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Next Generation Mobile Web Development: What it Means for Your Business

Next Generation Mobile Web Development: What it Means for Your Business
In the not-so-distant past, a lot of businesses jumped on the mobile web development bandwagon after Google announced that they'd penalize any site that wasn't compatible. Seeing that the vast majority of people use their smart phones to search, it makes good sense for a business to have a website that can be viewed from a mobile device. Just like anything else, however, not every mobile website is created equal and some fail to deliver the results their owners expect from their investment. Pro Website Designers Do Mobile Best It doesn't take long to find someone offering mobile website services, but only web developers are equipped with the skills and tools necessary to build a site that looks great and functions even better, no matter the device. Think of it this way; website developers are the mechanics of websites, while graphic designers and marketing firms that don't specialize in websites...
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Before You Trust Just Anyone with the Design of Your Website, Read This!

Before You Trust Just Anyone with the Design of Your Website, Read This!
If you're shopping around for website designers, you've probably noticed that there are a lot of options. What you might have also noticed is that there are a lot of individuals and businesses advertising website design services, even though they're not professionals or a website design company where their sole focus is building websites. If you're lured in by the promise of rock-bottom prices, you're not alone. Hey, everyone likes the chance to save money, right? But the risks associated with hiring anyone but actual website designers are too high, and you could end up wasting a whole lot of time and money if and when things go terribly wrong. The Risks: You Could Lose Your Domain Name It happens all the time; a business hires an individual or a company to build their website, and later, when they decide they want someone else to host their site, or there's...
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Make the Best Possible First Impression: Hire a Professional Graphic Design Company

Make the Best Possible First Impression: Hire a Professional Graphic Design Company
It seems like just about everyone has a relative or a friend who 'dabbles' in graphic design. While you may be tempted to have this sidelining graphic designer create your business' logo, there are several good reasons you should only entrust a trained professional with your design needs. First Impressions are Everything Free online tools and graphic design dabblers have produced a whole lot of poor quality logos and other graphics. You know what I'm talking about, you've seen them before. The risk you take when you entrust anyone but a professional with the important task of designing your business logo, for instance, is that people won't take your business seriously. Your logo doesn't look professional, so what does that say about your own professionalism? You've got one chance to make a good impression, so ensure you're putting your business' best foot forward with a high quality, appropriately branded logo....
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